![](https://valentinesparza.com/wp-content/uploads/2020/12/Pomegranate-Systems-Logo-Presentation-15-scaled.jpeg)
Pomegranate Systems
Brand Identity
This logo for a drone accessory company was inspired by the the name and the shape of a CAN bus. A Controller Area Network (CAN bus) is a robust vehicle bus standard designed to allow microcontrollers and devices to communicate with each other’s applications without a host computer.
I wanted to create a logo that was playful and memorable, but serious and distinct.
Art Direction & Graphic Design
Valentin Esparza
![Paper Paper](https://valentinesparza.com/wp-content/uploads/elementor/thumbs/Paper-2-scaled-oz8fk2d900jf2rpb197oun560iale10awaqho11go0.jpg)
![](https://valentinesparza.com/wp-content/uploads/2020/12/pom-logo-scaled.jpg)
![](https://valentinesparza.com/wp-content/uploads/2020/12/Pomegranate3.jpg)
![](https://valentinesparza.com/wp-content/uploads/2020/12/pom-colors.jpg)
![pom on white pom on white](https://valentinesparza.com/wp-content/uploads/elementor/thumbs/pom-on-white-oz8epc15etxcqsb8ss3tcumlon5ivw615pz605kwsg.jpg)
![](https://valentinesparza.com/wp-content/uploads/2020/12/Paper.jpg)
![Pomegranate Systems Logo Presentation 12 Pomegranate Systems Logo Presentation 12](https://valentinesparza.com/wp-content/uploads/elementor/thumbs/Pomegranate-Systems-Logo-Presentation-12-scaled-oz8es5js24d18sxfou8fdedfrarmdd5lx4c3p5h9io.jpeg)
![](https://valentinesparza.com/wp-content/uploads/2020/12/Pomegranate-Systems-Logo-Presentation-13-scaled.jpeg)
![](https://valentinesparza.com/wp-content/uploads/2020/12/Pomegranate-Systems-Logo-Presentation-14-2048x931.jpeg)
![](https://valentinesparza.com/wp-content/uploads/2020/12/pom-bag-2-scaled.jpg)
![](https://valentinesparza.com/wp-content/uploads/2020/12/pom-bag-scaled.jpg)
![](https://valentinesparza.com/wp-content/uploads/2020/12/Paper-4-scaled.jpg)
![pom lap pom lap](https://valentinesparza.com/wp-content/uploads/elementor/thumbs/pom-lap-scaled-oz8g7uo7y34rspu1t6pqicq3y7ydq2e5101hx0trao.jpg)
![](https://valentinesparza.com/wp-content/uploads/2020/12/Paper-5-scaled.jpg)
![](https://valentinesparza.com/wp-content/uploads/2020/12/pom-sign-scaled.jpg)